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September 2024

 
 

PAMCo H2 2024
(June ‘22 - June ‘24 print data with June’24 Ipsos iris digital data)

 
 
 
 
 
 

Good Morning,

We are delighted to release PAMCo H2 2024 dataset today. This is the second of two data releases in 2024, and it covers the period June 2022 – June 2024 for print data with June 2024 Ipsos iris digital data.           

 
 

All results are embargoed until 00:01 on 25th September 2024.

Emma Holden

Acting Managing Director of PAMCo

 
 
 

Latest Results

This release covers the period June 2022 to June 2024 print data and June 2024 for Ipsos iris data.

Click here to view the Total Market tables »

The full set of results, including detailed breakdowns and spreadsheets, are available here.

 
 
 
 
 
 
 
 
 
 
 
 

Infographics

Please find below links to our latest series of infographics summing up the latest data release. These are very handy for downloading and adding to your presentations and client updates. 

Infographics »

To access a wider range of Infographics, click here

 
 
 
 

Note on methodological changes

PAMCo continues to use a postal boost sample, initially introduced in H2 2023, to evolve our audience measurement in line with stakeholder requirements as the balance between print and digital audiences continues to shift towards the latter. 

 
 
 
 

Future Data releases

 Our next data release will be in Spring 2025.

 
 
 
 

Contact us! 

If you have any questions about any of the content in this newsletter then please contact anyone of the PAMCo team.

 
 
 
 
 
 
 
 

Emma Holden – Acting Managing Director
emma@pamco.co.uk

 
 
 
 
 
 
 
 

Oana Ali – Head of Research
oana@pamco.co.uk

 
 
 
 
 
 
 
 

Susy Campbell – Data Services Manager
susy@pamco.co.uk

 
 
 
 

For more information on the following topics, please click the links

PAMCo FAQs 
PAMCo Measurement Criteria
PAMCo Rules for Publication

 
 
 
 

Connect with us!

Please connect with us through our website and LinkedIn! We promise to keep you up to date with the latest industry news, insights and announcements…

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